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It's a Kmart Blue Light Special!!!

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When it came to shopping, one of my most 'exciting' (a.k.a. corny) memories is Kmart's blue light specials. Here's how I remember it:

You’d just be ambling around the store, scoping out the merchandise, and then BAM! An announcement would come over the PA:

“Attention, shoppers. We have a blue light special in aisle 24. For the next fourteen minutes, you can purchase Love’s Baby Soft Body Mist for the low, low price of $2.99. That’s seventy cents off the retail price….”

As the announcer spoke, a flashing blue light would materialize over the spot in the store where the product was located and half the customers would dash over to check it out. 

I kid you not. We were starving for entertainment folks.

back to Back in the Day: Holiday Shopping

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