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This post is going to be more of a rolling train of thought than a literary masterpiece because, a) I’ve still got a travel hangover from our Spring Break trip and b) I’m depressed because I’ve been using Rimmel’s Lash Accelerator for almost two months and my lashes still look nothing like Zoey Deschanel’s. Thinking on it now, though, that may be for the best. Is it me, or in the commercials doesn’t it look like she’s having trouble keeping her eyes open? Those lashes must weigh a ton.

Anyway, the lack in flow will be more than made up for by the wealth of knowledge I will share with you now. If you’re young, it will lift you to a higher level of enlightenment (lie). If you're old, like me, it will make you nod nostalgically in remembrance (no lie).

Anyway here it is.



Ford LTD Country Squire
Our car looked like this. Sweet ride, huh?
When I was young, most of our family travelling was done between the mid-Seventies and mid-Eighties. Back then families rarely flew on a plane. In relative dollars, air fare was about twice as much as it is now and gas was a little cheaper. If you went on vacation, chances are you drove. That’s what my family did.

The car ride? Boy, it was different than now. First of all, we had freedom. Seat belts had been in cars for years, but people didn’t use them often. That began in 1984, when states started passing seat belt laws. There also weren’t many car seats. Those came in the mid Eighties, too. Young kids used something similar to a booster seat. When we were babies, our parents put us in little beds that were held steady by a big prong that nestled into the back seam of the seat.

Scary.

While travelling, kids held reign over the entire area behind the car’s front seat. In our family, we got half of the cargo area of our station wagon, so we made a 'fort' and took turns using it. There were three of us, so the remaining two had to share the large back seat. It looked like a couch. There were no bucket seats. Up front, the seat was the same. There weren’t two seats with a break in the middle -- no cup holders or storage compartments. In fact, there were no cup holders at all. There were ash trays that went unused. When cup holders replaced them the world rejoiced, at least the non-smokers did.

As for what we did in the car? We didn’t have Gameboys, Nintendo DS, etc. There were no IPods or portable DVD players, either. (Heck, we didn’t have regular DVD players!) In fact, few cars had anything more than a radio, maybe an 8-track tape player. Later cars had cassette players. How luxurious. For fun we would read, write or draw, or look for license plates from other states. We would also play the Alphabet Game, where we’d hunt for letters of the alphabet in order on billboards, road signs and other cars. 

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Oops. Wrong 'billboard.'
Speaking of billboards, they were plastered all over. There are much fewer of them today. There were more because we didn’t have those blue ‘FOOD’ and ‘LODGING’ road signs that listed businesses at every exit. Not that there were tons of food options anyway. Highways had no fast food at every turn. There are twice as many McDonalds now as there were back then. We always had sandwiches in a cooler.

One thing we had more of was hitchhikers. The practice had not been outlawed. We never picked up one. Our car was full, plus a lot of them looked pretty scary. Still, there were a few that looked just fine. We hoped they made it to where they were going. I had a friend whose sister didn’t. That’s a story I’ll never forget.

One other thing I remember was all the trash alongside the road. People chucked their junk out the window. You’d even see garbage bags in the ditches. It was just plain gross. The Crying Indian changed all that. If you don’t know about this American icon, here is a commercial:

The “Keep American Beautiful” movement took off. No one wanted to be a ‘litter bug.’  

But let’s get back to technology. There were no ATMs, though credit cards had become fairly prevalent. People used cash and Traveller’s Checks, both of which you got at your bank.

As for cell phones? I wish! If you broke down, things looked grim.  Instead, there were pay phones at every major business. Hotel reservations were made in advance. That is, unless you wanted to try you luck. Many people did. One year, while my family was travelling home from Colorado we drove home without a plan. On the west side of Kansas, we started looking for a hotel. All of them were booked. It took three hours later and many miles before we found a motel. The seedy place charged by the hour. We didn't touch anything. My mom refused to let us crawl under the sheets. We spread our coats on the bed and slept on top.

GPS devices didn’t exist, either. Everyone used maps. There was no internet, so there was no MapQuest or a quick way to find hotels. Mobil, AAA and Fodor all had guidebooks with listings of hotels and attractions for every region. Hotel chains also had books of their own. That's the way we got information. One thing we did have that you don't see much now was a ‘fuzz buster,’ or radar detector. It detected when cop cars were near by, so drivers could slow down and not get caught speeding. (Don’t get any ideas, punk. They’re illegal, you know.)

Well, that’s the extent to what I remember. I’m sure there’s more info out there. I’d love to hear your travelling stories, be you young, old or in between
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The date: Friday, November 26th
The time: 4 a.m.

Where was I? Not in bed, dreaming of the wonderful time I'd had at Thanksgiving. I was in my car, driving along an empty highway toward the mall so I could shop, shop, SHOP! That’s right. I'm one of those crazy people who got up way too early in search of red-hot deals.

As I was driving along the dark, empty road I thought back to the holiday shopping of yesteryear. Things weren't always so nuts, you know. Or maybe you don't know. That’s why I bring you…

BACK IN THE DAY
Holiday Shopping: Deck the Malls with Boughs of Holly, fa la la la…aw, fudge.

As always, things were a bit different when I was young. First of all, we didn’t have the deluge of kiddie commercials we do now. The Disney Channel? Nickelodeon? They didn’t exist. Children’s programming consisted of a few hours each weekday on PBS (no commercials) and Saturday morning cartoons on the ‘Big Three’ networks: ABC, CBS and NBC (commercials!) If you were a kid, your Saturday morning was booked, not with soccer games or Tae Kwon Do practice, but watching cartoons. That’s when we learned about cool stuff like Rock’em Sock’em Robots and Hippity Hops. When Christmas time rolled around, the retail industry took it up a notch. That’s when the Sears Wish Book came out.

cue the singing angels….
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Behold the Magic!
That’s right. Back in the Seventies, many purchases were still made through catalogs. Twice a year, Sears and J.C. Penney came out with big, thick ones stuffed with everything -- clothes, bedding, socket wrenches, you name it. Right after Thanksgiving the Wish Book appeared in all its glory. The back of it was filled with pages and pages of toys. I still remember spending hours pouring over it while making my wish list to Santa. Barbie’s Country Camper, come to mama!

Of course, there were regular retail stores, too. I grew up in a town about an hour outside of Chicago. In the early Seventies we didn’t have much, just a down town with a grocery store, furniture store, five and dime, shoe store, clothing store, etc. Our first big box mart didn’t come until later in the decade with the introduction of Kmart, home of the blue light special. As for toy stores, the Toys ‘R Us (known back then by the classy name ‘Bargain Town’) was so far away we never seemed to be able to make the trip (At least that’s what Mom and Dad said. Hmmm....)
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Still thinking about that Country Camper...
During the holidays, our best bet was the local Ace Hardware. It always cleared some aisles in the back to make room for all the neat Christmas toys. Then, of course, there was the mall…

Ah, yes -- the mall. In 1973, one opened up ten minutes from our house and our shopping lives were transformed. So many stores in just one place! It was open on Sundays, too, something local businesses had never done. That was the place to shop, particularly during the holidays, and Black Friday was the coolest day. Why?
 
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tores didn’t open early and there weren’t any bust-down-the door deals, but something fantastical did occur. On that day, every store -- including the mall itself --  unveiled their Christmas decorations. That’s right, no holiday decor until AFTER Thanksgiving.  The whole world instantly transformed into a holiday wonderland. Store hours were extended, too. Many stores, including those in the mall, stayed open until 9 p.m. instead of the regular 5 p.m. We could shop whenever we wanted.

Whoa.

Like most girls, as I got older shopping became one of my favorite pastimes, holiday season or not. My dad would slip me five dollars, maybe twenty if I needed a new pair of shoes, then drop me off at the door with my friends. We’d walk around, hit the record store, and check out clothes at the Limited Express and Benneton. Sound kind of familiar?  

Despite all the killer deals we have these days, holiday shopping just doesn’t seem to be as fun as it used to be. Maybe it’s because I’m a mom shopping for twenty people instead of a kid shopping for four, or maybe it’s because stores keep pushing the holiday season further and further forward each year. The ads alone are daunting. Whatever the reason, I get a little sadder each year. A little more jaded, too....

Dang! Am I starting to sound depressed. I think I need a little ‘retail therapy’ to perk me back up. Anyone want to go to Kohl’s with me? They’re having a big sale and I have a 30% coupon.

Anyone?  ….. Anyone?